From sushi craze to sustainability wave

One of the fastest growing sectors of the seafood market is sushi. Ranging from high end sushi bars serving up endangered bluefin to little mom and pop operations where you may not always be sure what’s in the California roll, the sushi world has some major sustainability challenges. We are seeing a shift in sushi sustainability in Canada too. Companies like Bento, Tomiyama and Tokyo Express are getting on board with SeaChoice to provide sustainable options to their customers. But with sushi going mainstream the ocean needs more help: Get a SeaChoice sushi guide or download the app and start asking for sustainability with your favourite rolls.