Healthy Oceans. Healthy Communities.
A B C

Take action: tell your grocer to stop selling unethical seafood 

September 9, 2025

book

Earlier this summer, SeaChoice released its most comprehensive Seafood Progress report to date on whether Canadian retailers are taking full responsibility for ensuring the seafood they sell is free from environmental harms and human rights abuses. 

The report, Conscious Avoidance, found that while retailers have made progress, even the most robust sustainable seafood policies remain limited in scope and under-imposed. Yet retailers market their policies in ways that suggest they apply to all suppliers, products and stores while minimizing what they do not take responsibility for and remaining quiet as investigations connecting unethical seafood back to their shelves continue to pile up. 

To spur action, SeaChoice scored retailers for the first time on indirect products that contain seafood — such as pet food, fish oil, and prepared meals — and what they are actually doing to keep human rights abuses out of their seafood supply chains.  

Reflecting a troubling trend, all retailers — except METRO, who earned a C — were given failing grades for not taking responsibility for nearly half their seafood products and not undertaking due diligence to keep unethical seafood off their shelves. 

The investigations on seafood supply chains are piling up. Retailers simply can’t afford to consciously avoid taking responsibility for seafood products tainted by human rights and environmental crimes anymore. 

Take a minute to use your voice and tell retailers to take responsibility and STOP selling unethical seafood! 

Initiatives: